D-U-N-S number
A free nine-digit company number from Dun & Bradstreet. Apple needs it to enrol an organisation, and Google Play asks for it for organisation accounts. It is issued in your company's legal name, so the details must match your registration.
Apple Developer Program
Your company enrolled as an organisation, so the App Store shows your business as the seller. Apple charges US$99 a year, and the membership must stay active for the app to stay on sale.
Google Play Console
An organisation developer account in your company's name, with a one-time US$25 registration fee. Google verifies the organisation with its D-U-N-S number.
TestFlight and closed testing
Test builds on real phones before release: TestFlight on iPhone, and the internal, closed and open testing tracks on Google Play.
Privacy labels and Data safety
Apple's App Privacy details and Google's Data safety form say what data the app collects and why. We fill them in from how the app really works.
Review and release
We submit, answer the reviewers, fix anything they flag and release, with a staged rollout on Google Play when it helps.