Connect a business number to the official WhatsApp Business Platform through DueDoor, let DueDoor handle verification and the blue tick, get your templates approved, import your contacts and lead sources, then start broadcasts, automations and the AI agent from one shared inbox and pipeline.
What you need before you start
WhatsApp marketing on DueDoor runs on the official WhatsApp Business Platform, the API that Meta built for teams. The free WhatsApp Business app is limited to one device; the API lets several people work the same number, send broadcasts and run automations. If you are not sure which one you need, read WhatsApp Business App vs API first.
Before you sign up, have three things ready:
- A business phone number. It can be a new number, or your existing number moved to the API. Our guide on how to move your WhatsApp number to the Business API covers what happens to chat history.
- Your contacts and leads. An export from your current tool or spreadsheet, so they can be imported into the pipeline.
- Your lead sources. The Meta lead forms, Google Ads lead forms and website forms you want to flow into the same pipeline.
Step 1: Sign up and connect your number
Create your free account and connect a business phone number. DueDoor is an approved Meta Tech Provider, so it connects your number to the official WhatsApp Business Platform (Cloud API) through Meta's own signup, without workarounds that Meta does not support.
The same workspace holds the pipeline, the shared team inbox, the WhatsApp AI chatbot, email, AI calling, meetings and reports, so WhatsApp marketing is not a separate tool bolted on later.
Step 2: Verification and the blue tick
DueDoor provisions your WhatsApp Business API account and submits your official business verification and verified badge request for you, as part of onboarding and at no extra cost. Most numbers go live the same day.
Step 3: Write and approve your message templates
Template messages are the only type of message a business can send outside an open customer service window, so every broadcast and follow-up starts with an approved template.
DueDoor's AI template studio writes Meta-compliant templates from a one-line prompt. Describe the message in plain English and it picks the right category (Marketing, Utility or Authentication), adds media, buttons and variables, and submits the template to Meta for approval. Industry templates and sales pipelines are ready to use if you would rather start from an example.
Step 4: Import contacts and set up your pipeline
Import your contacts and leads into the pipeline. Phone matching keeps a repeat enquiry on the same lead instead of creating a duplicate.
- Meta lead forms, Google Ads lead forms, website forms and imports arrive in the same pipeline, without a spreadsheet in between.
- New leads get an owner by your rules, and the whole team works one number from a shared inbox with unlimited team members.
- Chats stay with the business when someone leaves, because every message sits on the lead, not on a personal phone.
For a deeper look at how a lead moves from ad form to meeting, see WhatsApp CRM.
Step 5: Run your first broadcast and automations
With templates approved and contacts in, you can start your first broadcast the same day. DueDoor runs WhatsApp marketing end to end:
- Broadcasts with scheduling and analytics.
- Drip sequences and flows that mix WhatsApp templates, email, AI calls, tasks and waits in one builder.
- Click-to-WhatsApp ads that open a real chat, with every lead auto-qualified and routed into your pipeline. The Facebook lead ads to WhatsApp guide shows the ad side in detail.
Keep your sending healthy as you grow: WhatsApp API messaging limits and quality rating explains how limits, quality ratings and template pausing work.
The setup at a glance
| Step | What you do | What DueDoor does |
|---|---|---|
| Connect | Sign up and connect a new or existing business number | Connects it to the official WhatsApp Business Platform as an approved Meta Tech Provider |
| Verify | Share your business details | Submits business verification and the blue tick request |
| Templates | Describe each message in one line | Writes a compliant template and submits it to Meta |
| Contacts | Import your contacts and connect lead forms | Matches by phone and assigns owners by your rules |
| Launch | Schedule a broadcast or start a flow | Sends, tracks replies and routes leads into the pipeline |
| Automate | Switch on the AI agent | Replies, qualifies, books meetings and hands over to a person |
Step 6: Switch on the AI agent
When you are ready to automate replies, switch on the AI agent. It answers from your own content, asks your qualifying questions, books meetings and hands the chat to a person. Your team can pause the AI on any chat from the shared inbox and take over.
Read WhatsApp AI chatbot for business to see how the agent is set up and trained.
What it costs
There are two parts to the bill. Meta's WhatsApp charges are billed per Meta's rate card, on top of the DueDoor plan, through a prepaid wallet. DueDoor passes Meta's rates through with no per-message markup.
For DueDoor's plans, see pricing. For Meta's own rates, read WhatsApp Business API pricing in India.
Frequently Asked Questions
Do I need a new phone number to start?
No. You can connect a new number or move your existing number to the WhatsApp Business API.
How long does it take to go live?
DueDoor provisions your account and applies for your verified blue tick. Most numbers go live the same day.
Can my whole team use one WhatsApp number?
Yes. The number is connected to the WhatsApp Business Platform and the team works it through a shared inbox, with leads assigned to owners and roles deciding who sees what.
Do I pay Meta separately for WhatsApp messages?
Yes. Meta's WhatsApp charges are billed per Meta's rate card on top of the DueDoor plan, through a prepaid wallet, with no per-message markup from DueDoor.
Can DueDoor write my WhatsApp templates?
Yes. The AI template studio writes Meta-compliant templates from a one-line prompt, picks the category, adds media, buttons and variables, and submits them for approval.
